Wickland Westcott

Improving Job Performance

Francesca was the Operations Director for a hi-tech b2b service provider. Early analysis (using psychometrics and interview) identified that whilst she was fundamentally competent, with good judgement, she was narrow in her perspective. She kept her own house in order - indeed she had it running like clockwork - but she only really contributed to the business decision-making process when the issue impacted directly on her area.
Wickland Westcott's Colin Mercer: "Our objective in executive coaching is to help the individual to develop. Greater job satisfaction and engagement can result, but we particularly look to help the person improve their job performance".

A 12-month programme saw Francesca and her Wickland Westcott coach implement a plan to broaden her business understanding and engage more fully with senior colleagues and customers. Activities included work-based projects, reading selected books, and volunteering to participate in client sales pitches. At the end of this period, progress was reviewed in a three way meeting between Francesca, her coach, and the client sponsor (the CEO) and it was agreed to extend the programme for a further 12 months. Over the course of the coaching relationship Francesca was promoted to Managing Director. She had real talent and simply needed to build her confidence, and to think commercially not just operationally. Not all coaching assignments follow this path of course, but in all cases Wickland Westcott 'walks with' the participant and the organisation to optimise outcomes for both. (This is a true story, although the names and context have been changed).